Exclusive Collaboration: Prambanan Temple Roars with Art at the End of the Year Through the Swara Prambanan Performance
After announcing the end-of-year event, the Swara Prambanan festival, some time ago, the roar of the festival's excitement is increasingly heard. In the festival that carries the story of the 1000th Proof of Love taken from the legend of Roro Jonggrang, the audience will enjoy the last twilight of 2023 with musicians and artists from Jogja.
Sheila On 7, Shaggydog, Ndarboy Genk, Jikustik, Kunto Aji, and Jogja Hiphop Foundation are confirmed to be the line-up at Swara Prambanan. In addition, the festival that will take place at the Prambanan Temple tourist park also promises an extraordinary art experience by presenting collaborative art installations and cultural activity spaces for visitors. Cultural preservation is also carried out by choosing the name of the event, namely "Swara Prambanan". Not only is the name easy to remember but there is a meaning behind it, namely Swara which comes from the word suara which is Sanskrit.
Febrina Intan, as the President Director of PT Taman Wisata Candi, said that the Swara Prambanan performance could become an annual event that preserves Indonesian culture, especially from the city of Yogyakarta, to attract the attention of foreign tourists. "We want Swara Prambanan to be a place to showcase the great works of Jogja artists through music, art installations, and dance drama performances. We also want visitors to participate in efforts to preserve our culture. Therefore, we have prepared a number of exciting activities carefully. We also want to attract foreign tourists to visit Jogja and introduce Jogja culture to them in a unique and exciting way."
Welcoming the visitors with an authentic atmosphere, a large art installation by Wisnu Ajitama is beautifully installed against the backdrop of Prambanan Temple. Various traditional dances are also ready to be performed. Then, collaborating with local musicians, the strains of keroncong music from Voice of Citizens (VOC) and Keroncong Atap are expected to add to the excitement of this festival. Moreover, the Angklung Rajawali Malioboro music group will also "move" the warm nuances of the Malioboro street angkringan into the Swara Prambanan venue.
In addition, Sinema Rakyat, which collaborates with the Jogja Community Forum-NETPAC Asian Film Festival (JAFF), will present an outdoor film watching experience. Visitors are also invited to mix herbal medicine, paint batik, play kites, workshop Suket Puppet, and workshop pottery. Not to forget the tempting culinary delights are also presented in the Pasar Medang area, which as the name suggests represents a shopping area in the past. All in the same festival.
Andri Verraning Ayu as CEO of Antara Suara said that his party faced challenges in developing creative ideas for Swara Prambanan, because they wanted to present a music concert that was not only exciting but also left a mark on the hearts of visitors.
"There are certainly challenges in preparing Swara Prambanan, especially the venue factor which is a historical heritage site. There are things that we must respect so that they cannot be changed. Such as historical narratives, the use of certain terms, behavioral regulations, and others. However, because we all have the same spirit and vision and mission, all these challenges can be overcome and the preparations are running smoothly. on the track as expected.”
Ayu added that all parties hope that visitors will not only be happy after returning from Swara Prambanan, but also have a unique experience that will leave a lasting impression on their hearts and indirectly help preserve Indonesian culture, especially Jogja.
A stunning collaboration, is the main synergy that brings Swara Prambanan as events which provides a special touch in combining art, culture, and the atmosphere of Prambanan. This collaborative process is a manifestation of a joint effort in designing a unique concept.
Adam Subarkah, a member of Sheila On 7, and Adhitya Bhagaskara, a member of Jikustik, expressed their full support for all art performances born from the hands of the nation's children and collaborated with local artists. “This is an amazing opportunity to be involved in an art festival that combines various creative aspects and art as a whole. Seeing the collaboration that occurs with other local artists and musicians brings a sense of togetherness and the richness of Jogja's creativity. We hope to make a positive contribution and create an emotional connection with the audience through our music. Because of the collaboration and unique idea of this event, Sheila on 7 chose to celebrate New Year at Swara Prambanan,” Adam explained.
Swara Prambanan is not just a year-end closing event, but an interesting, inspiring art journey that provides an opportunity for all those present to contribute their own creativity. The interesting experience is not only limited to the event, but also begins with the visitor's journey in purchasing Swara Prambanan tickets which is easier and safer. Loket launched its new application called LOKÉT X which will be used for the first time in events Prambanan Voice.
Faqih Mulyawan as Event Director of GoLive Indonesia expressed his enthusiasm in organizing Swara Prambanan because of the new application that was launched so that visitors can experience a safer ticket purchasing experience. "This Prambanan Voice has become events first to use the new application, namely LOKÉT X. In collaboration with Loket.com, GoLive strives for the experience of coming to an event with a sense of security. At Swara Prambanan later, ticket access will only be through the LOKÉT X application, thus minimizing the risk of fake tickets. We want visitors to feel safe and comfortable coming to Swara Prambanan." LOKÉT X celebrates the first steps of users with the experience Onboarding which is amazing, providing direct access to the homepage without any obstacles. Account registration is done quickly via email and OTP, so it is more secure. Ticket purchase process events stay in control, with a look webviews from loket.com with tickets that cannot be capture.
