InJourney Hospitality House Strengthens the Quality of Tourism Human Resources Around Prambanan Temple

InJourney Destination Management (IDM) through the InJourney Hospitality House (IHH) program held hospitality training for 60 participants consisting of tourism actors and Micro, Small, and Medium Enterprises (MSMEs) in Tlogo Village, Kokosan Village, and Bugisan Village, Prambanan District, Klaten Regency, Central Java. 

The three-day event, held from June 23–25, 2026, is part of IDM's commitment to strengthening the capacity of human resources (HR) supporting tourism in the Prambanan Temple area, which is located in two provincial areas, namely Central Java and Yogyakarta Special Region.

Acting Corporate Secretary Group Head of IDM Bayu Arsan said that the implementation of IHH is part of IDM's efforts to carry out corporate social responsibility (CSR) programs appropriately, measurably, and in a targeted manner by involving the communities around the destinations.

"This program is a continuing effort to introduce and strengthen hospitality standards for tourism operators around our destinations. Through this program, we aim to build a culture of friendly, professional, and memorable service for every tourist who visits the area," said Bayu Arsan.

IHH training presents a number of capacity building materials, starting from understanding hospitality, practice simple English, sustainability, and exploring local potential that can be developed into tourist attractions. Through this program, participants are equipped with an understanding of the importance of friendly, professional service and the ability to create memorable tourism experiences for visitors.

IDM supports the capacity development of communities surrounding destinations. This is a crucial aspect of building an inclusive and sustainable tourism ecosystem. Furthermore, with the increasing number of tourists visiting the Prambanan area, local communities need to be empowered to seize the economic opportunities arising from tourism activities.

"With the opening of the Prambanan Toll Road, we can see the enormous potential for visitors to Prambanan. This presents a significant opportunity, and it would be a shame if we couldn't capitalize on it. We must be able to encourage visitors to become customers who buy and shop for local products," he explained.

Sumarsono, Head of the Destination Working Group for Tourism at the Klaten Regency Culture, Youth, Sports, and Tourism Office (Disbudporapar), praised the IHH program as a strategic step in improving the quality of regional tourism. He stated that successful tourism development depends not only on the potential of the destination but also on the involvement of the community as both the subject and beneficiary of tourism activities.

"The involvement of the entire community is crucial, both as subjects and beneficiaries. Long-term success requires a process and coordination to create a tourism-conscious society, one that understands and actualizes the values ​​embodied in the Seven Charms," ​​said Sumarsono.

He added that improving the quality of human resources is key to ensuring Klaten Regency's tourism sector is able to compete at the national and global levels. 

"In addition to our natural resources, we urgently need to improve the quality of our human resources so we can offer competitive tourism in the national and global markets. We thank IDM for their continued attention to tourism in Klaten Regency," he said.

Prambanan Sub-district Head Rasidi also expressed his support for the implementation of the IHH program. He assessed that Prambanan Sub-district has significant tourism potential, requiring collaboration from various parties to continue its development.

"Tourism in Prambanan District is extraordinary. We must work together to support and improve tourism in this region. I hope all participants can successfully participate in the IHH training so that this activity can run smoothly and provide benefits," said Raisidi.

One of the IHH participants, Tiara, who is a batik craft entrepreneur eco print and manages an English tutoring center, said the training provided new and relevant experience for developing his business. He believes the hospitality material provided an understanding that something as simple as a smile can have a significant impact on a tourist's experience. 

"Just smiling can have an impact on guests. When we meet them, we smile, and they'll smile back. Moreover, if we learn better ways, such as telling stories and showing hospitality, that's very important," he explained.

Tiara also appreciated the material on storytelling techniques, body language, and English, which she believes can help business owners interact with tourists. 

"Practicing storytelling is one of the things that attracts tourists. The way we convey our story, the way we carry ourselves, the gestures, the body language, and even learning a foreign language like English are very interesting," he said.

Meanwhile, IDM Sustainability Division Head Ismiyati hopes that the IHH training will not stop at face-to-face activities, but will continue through communication and collaboration between participants. 

"We hope this training will be a good start. We've formed a group as a communication platform and are very open to continued discussion. It also includes trainers who can support the ongoing learning process," said Ismiyati.

Ismiyati also emphasized the importance of inter-regional collaboration after participants understood the potential of each village. 

"From the last session, participants learned about the potential in their respective regions. Once we understand this potential, we'll understand what we can do together," he added.

Through the implementation of InJourney Hospitality House, IDM hopes that the community around the Prambanan area will not only be part of tourism development, but also be able to become the main driver in creating a safe, comfortable, friendly, and sustainable tourism experience.