Boosting Indonesian MSMEs, PT TWC Disburses 2,1 Billion in Partnership Funds in 2022

Micro, Small and Medium Enterprises (MSMEs) play an important role in the Indonesian economy because they have a significant influence, especially in absorbing labor and have high economic resilience so that they can support the stability of the Indonesian economy.

In 2022, PT Taman Wisata Candi Borobudur, Prambanan and Ratu Boko through the Social and Environmental Responsibility (TJSL) program, encourages the revival of MSMEs with various work agendas, including MSME funding of 2,1 billion rupiah for 44 fostered partners spread across Central Java and DI Yogyakarta.

The allocation of partnership fund distribution this year was received by fostered partners who have businesses in various sectors, such as service businesses, tourism, trade, culinary and fisheries. The distribution of funds for fostered partners aims to support the existence of MSMEs, especially during the post-pandemic revival period.

"MSMEs in Indonesia have been the backbone of the national economy. It is our joint obligation to provide support for improving the quality and quality of MSMEs, especially in this post-pandemic recovery era. Now is the right momentum to start and develop a business to welcome a new era," said Corporate Secretary of PT TWC AY Suhartanto at the PT TWC Head Office, Tuesday (27/12/2022).

In addition to distributing partnership funds, PT TWC also provides guidance for MSMEs in the Borobudur Super Priority destination area. One of the agendas is to hold training on Branding Optimization, Packaging and Digital Marketing.

Plt TJSL & SME Founding Manager Ismiyati said that this event was attended by dozens of UMKM actors with various business fields following this agenda. The material provided in this coaching is adjusted to the needs of business actors, especially in the era of massive digital development and becoming a community need.

"We encourage MSMEs and their partners to move up a class by providing training materials that are incentives and in accordance with the needs of business actors, especially in the digital era like today. We hope that this coaching can be more empowering by utilizing digital features to develop their respective businesses," he concluded.