IDM Improves Hospitality Practices for Homestay Owners in the Borobudur Area 

InJourney Destination Management held the InJourney Hospitality House (IHH) program Batch I in 2026 at Balkondes Agro Eduwisata Borobudur in Magelang. The event, which took place from April 28–30, 2026, was attended by 60 participants, homestay owners in the Borobudur Temple area.

This training aims to improve the capacity of tourism human resources (HR), particularly in providing authentic local hospitality and excellent service to tourists visiting the Borobudur area. The presence of InJourney Hospitality House also demonstrates IDM's contribution to encouraging the development of leading tourism destinations in the Borobudur Super Priority Tourism Area.

"Our presence demonstrates our shared commitment to improving the quality of tourism services, particularly in the Borobudur Temple area. We strive to strengthen the capacity of tourism stakeholders, from MSMEs and tourism support actors to village-owned enterprises (BUMDes), and the community through structured and applicable hospitality training," explained Supriadi Jufri, Operations Director of PT Taman Wisata Borobudur, at the opening of the event on Tuesday (April 28, 2026).

The training was delivered by regular IHH trainers and academics from the Indonesian College of Tourism Economics in Semarang, Central Java. The training was designed to strengthen the quality of tourism services through a local approach, genuine hospitality, and professional service. 

The training materials include an introduction to simple English to serve international tourists, the best service to provide memorable experiences for tourists with #ServingWithYourHeart, the art of storytelling to market superior tourism services in the surrounding area, and the implementation of CHSE ( Cleanliness, Health, Safety, and Environmental Sustainability ) in each homestay .

This material is a form of development of the previous year's IHH material, such as service attitude, hospitality communication , environmental and product cleanliness, and appearance according to industry standards.

Head of the Destination and Tourism Industry Division at the Magelang Regency Tourism, Youth and Sports Agency (Disparpora), Arif Rahmat Hakim, expressed his appreciation for IHH, which teaches tourism actors, especially homestay owners in the Borobudur area, to provide hospitality to visiting visitors.

" Hospitality for homestays is the main thing that tourists will remember. Accommodation is crucial for supporting sustainable Borobudur tourism. Especially in the surrounding area, with Tumpeng Menoreh, Ketep Pass, Nepal Van Java, Silancur, and other tourist villages. This is what we hope will help spread tourism. We are optimistic about tourism in the Borobudur area. We believe accommodations will be fully booked for tomorrow's Vesak celebration," he explained.

Dewi Nur Aini, a participant at the Borobudur IHH, from Intansari, said that training like this is essential for her, as she owns a homestay in the Borobudur area. She hopes the training will provide a unique experience for visitors to her homestay.

"It was truly impressive because over the three days, we learned so much, from how to serve guests in a friendly manner to how to implement CHSE in our management, so we can provide maximum service to guests who will return to our homestay in the future," explained the owner of Homestay Durahman, Brojonalan, Borobudur.

PT Taman Wisata Borobudur Business Support Group Head Ayunanto said this ongoing hospitality improvement program is a concrete manifestation of the continuous improvement of services at the destination and its surroundings.

" Hospitality is the art of respecting people and making them feel comfortable, receptive , and impressed by what we offer, so they'll return. We hope this material is consistently put into practice, not just theory," he explained.

PT Taman Wisata Borobudur Operations Director Supriadi Jufri said that from 2023–2025, this program has been carried out continuously and reached nearly 2.480 participants in the Borobudur and Prambanan areas. 

This effort is one step in supporting the capacity building of tourism actors and encouraging understanding of the importance of service standards in improving destination quality.

"This affirms that efforts to improve the quality of tourism services will continue to be strengthened and consistently expanded going forward. This is part of our long-term commitment to promoting quality, inclusive, and impactful tourism for the community," he concluded.